NATURAL BE-AI-UTY
NATURAL BE.AI.UTY is a side project by Giorgio Martinoli, art director for fashion and luxury magazines.
Driven by a curiosity for new technologies, he began exploring images generated by artificial intelligence to enrich his moodboards. The project soon evolved into a creative, independent adventure, aimed at creating evocative images and telling visual stories. Early inspiration came from the iconic beauty ads of the 70s and 80s. NATURAL BE.AI.UTY has evolved into a project that strives to capture and convey emotions oscillating between tenderness and sensuality, flirting with sexuality. His work explores a certain vision of beauty, particularly for men, navigating between the natural and the fantastical, the real and the artificial, the gentle and the bold.
Driven by a curiosity for new technologies, he began exploring images generated by artificial intelligence to enrich his moodboards. The project soon evolved into a creative, independent adventure, aimed at creating evocative images and telling visual stories. Early inspiration came from the iconic beauty ads of the 70s and 80s. NATURAL BE.AI.UTY has evolved into a project that strives to capture and convey emotions oscillating between tenderness and sensuality, flirting with sexuality. His work explores a certain vision of beauty, particularly for men, navigating between the natural and the fantastical, the real and the artificial, the gentle and the bold.